When it comes to the latest beauty trends, the famous Kardashian-Jenner clan is always ahead of everyone else. If you haven’t lived in a cave in the past few years, you probably know that the family owns two in-house makeup brands – KKW Beauty, launched by Kim Kardashian in 2017, and Kylie Cosmetics, launched by Kylie in 2015 Jenner was introduced. The arrival of the two beauty brands enabled us to stay up to date with the latest makeup trends that the Kardashians are setting. The latest eyeshadow trend popularized by the Kardashian-Jenner sisters is called “Mermaid Tears,” which basically means that you conjure up colorful eyeshadow swabs in the inner corner of your eyes to look like the magical tears of a mermaid.
Trendsetters make a statement with Mermaid Tears
Call it coincidence, but Pinterest has also forecast exactly this trend for 2021. The searches for “color accent in the inner corner of the eye” in the UK, Canada and Australia increased by 45 percent compared to the previous year. Neon colors have also become the biggest color trend of the year. From fashion to beauty to accessories – we keep seeing neon tones in green, orange, pink, purple, turquoise and yellow appear on our Instagram feeds. And it is precisely these colors that are popular for making up mermaid tears.
Why everyone loves the exciting makeup look so much? It immediately makes the eyes appear more alert and larger and also puts you in a good mood! And guess what? Mermaid Tears are the easiest makeup trend to recreate out of all we’ve seen this year! Upset? Read on for a quick and easy tutorial on how to master the eye makeup trend. The best thing about it? It does not require any special make-up skills and can be mastered even by a make-up novice.
What to watch out for in the look?
If you’re not used to such colorful makeup, start with a more subtle shade like purple or turquoise. For women who want to highlight their eyes and are not afraid to play with colorful makeup, neon eyeshadows are the best option. Neon yellow was the most used suggestion within the trend as it goes with almost any eye color.
Aside from being super trendy, neon eyeshadow has another advantage: The bright and lively colors make the look instantly more alert and fresher. In addition to neon, you can also use shimmering eye shadows in other colors, such as white, silver or gold. Choose the shade that best suits your skin tone or that creates an effective color contrast to your eyes. To find out which colors suit you well, you can either determine your type of season or rely on complementary color theory.
Another super important point to achieve the result of highlighting and make the eyes appear bigger is to make sure that the make-up you choose has good pigmentation. For this reason, liquid and creamy eyeshadows are highly recommended, but you can also use a well-pigmenting product in powder form, either over the liquid eyeshadow or on its own. The use of an eyeshadow primer only on the inner corner of the eye also helps to fix the eyeshadow, especially on hot summer days. A brightly colored gel eye pencil is another great option for those wanting to try the trend – and it’s super convenient to use too.
How to create the mermaid tears
Step 1: Apply primer to the entire lid with your finger and then powder it off to create an even surface. To make the Mermaid Tears stand out better, use neutral nude tones to make up the movable lid.
Step 2: Use a small brush to apply the colorful eyeshadow to the inner corner of the eye. Start in the area of the tear duct and blend the color slightly down and up towards the crease of the eyelid. Alternatively, you can dab the eyeshadow color on the inner corner of the eye with your ring finger.
Step 3: After you’ve applied the paint, you’ll need to blend the transitions. To do this, take a clean facing brush and start blending at the outer corners.
Step 4: Complete the look by drawing a nice cat eye eyeliner and applying mascara. The mermaid tears are done!
In order for the splash of color to come into its own, it is important to create a balance on the eye by keeping the other colors subtle. Optionally, you can also use a gray eyeliner with glitter instead of a black one.
If you want to make the splashes of color even more intense and shiny with glitter particles, you should first apply concealer in a very light shade as an eye shadow base. This works great for a photo shoot where the make-up needs to be a bit more noticeable.
The new trend is perfect for spring and summer time!
Wearing a face mask is the new normal. But don’t let that discourage you. While you can’t wear bold, bright lipstick, you can definitely spice up your eye makeup with pops of color in the inner corner of your eye!
Neon splashes of color conjure up alert and radiant eyes
With glitter and highlighter, the look gets the right amount of glow
Green eyes flatter orange tones
With brown eyes you are spoiled for choice
For the rest, stick to the motto: less is more
With Mermaid Tears you can create a real wow effect
A nude lipstick goes best with eye-catching eye make-up