Kim Kardashian’s KKW Beauty Crème Contour and Highlight Kits sold out within hours, making the brand about $14.4 million.
Just before the launch of KKW Beauty and the contour kits, it was said the kits would sell out within minutes and make the brand $14.4 million.
A couple of months ago in April, Kardashian collaborated with her sister Kylie Jenner to release the KKW by Kylie Cosmetics crème liquid lipstick set. 300,000 of the $45 lip kits sold out within minutes, making $13.5 million, according to sources with knowledge of the sales.
The kits sold out, however, they sold out within hours instead of minutes. Medium was the first color to sell out in 15 minutes. Then, Light sold out 10 minutes later. After that both the Dark and Deep Dark colors sold out. All the of the kits sold out within 3 hours.
Kardashian did not say specifically how many contour kits the brand sold, however, it was said that 300,000 were made.
Kardashian launched her brand and released the kits yesterday. The kits include a contour stick, a highlighter stick, and a brush/sponge. It also came in four different colors. The kits were sold at KKWBeauty.com for $48 each.
Kim Kardashian also restocked the KKW by Kylie Cosmetics crème liquid lipstick sets on KKWBeauty.com and they all, of course, sold out as well.
A spokesperson for the brand says there will be a restock soon.
As for when there will be a restock, we’ll just have to wait and see.
So, what do you think? Do you like Kim Kardashian’s Crème Contour and Highlight Kits? Let me know in the comments below. Also, don’t forget to subscribe to get new posts sent directly to your inbox and follow me on Facebook, Instagram, and Snapchat.
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